Does Bitly show ads or track you?

Its homepage loaded Google Ads and Microsoft Ads ad networks and Cloudflare Web Analytics, Google Analytics, Google Tag Manager, HubSpot, Microsoft Clarity and Optimizely trackers in our automated check on 16 Oct 2026.

Bitly has a free plan with paid upgrades.

Is Bitly safe?

Good

Yes. Bitly is a legitimate tool with no Junk Rule problems found. Short links and click counts.

Open Bitly

Report card

Site checked 16 Oct 2026

Free plan + paid
Needs an account
Secure connection (HTTPS)
Homepage contacts ad networks: Google Ads and Microsoft Ads
6 trackers: Cloudflare Web Analytics, Google Analytics, Google Tag Manager, HubSpot, Microsoft Clarity and Optimizely
Free plan is very limited

Works on: Web · Free plan + paid

Where it shows up

Shorten a link, or check one Option

Alternatives

TinyURL

Good

Short links with preview pages.

Free plan + paid Web No ads · 1 tracker

Report card Open

Questions

Does Bitly show ads or track you?: Its homepage loaded Google Ads and Microsoft Ads ad networks and Cloudflare Web Analytics, Google Analytics, Google Tag Manager, HubSpot, Microsoft Clarity and Optimizely trackers in our automated check on 16 Oct 2026.
Is Bitly free?: Bitly has a free plan with paid upgrades.
Do you need an account for Bitly?: Yes, Bitly needs an account.